A quote on Cricinfo goes even further, questioning BCCI's capability to handle such rights:
"This is an organisation that only set up its own website in the last year or so. Not so long ago, frustrated observers would complain that it was incapable of answering a letter. Now it is saying, 'We'll deal with worldwide television for you'."
Wisden Almanack editor Matthew Engel on the Indian board's move to bid for global TV rights
Now, could someone please tell Mr. Engel that BCCI has successfully sold the rights for its home matches for close to a billion dollars, so they know a thing or two about selling television rights? Incidentally, BCCI is in the process of setting up its portal (bcci.tv) which according to Lalit Modi will be the best sports portal in the world. Is that what is worrying Cricinfo and Mr. Engel (Wisden owns Cricinfo, btw)?